Prerequisites

Course Credits

2.00

Description

This course will introduce students to the fundamentals of communication problem-solving, such as research, typography, concept and design development, and will expose students to the basic concepts of graphic design, including such specialties as advertising, corporate design and packaging. The primary purpose of the course is to aid students in deciding whether to pursue a career in graphic design. This course is a prerequisite for admission into the Electronic Graphic Design Certificate Program. A grade of B or better in this course will waive the standard portfolio requirement.

Term Offered

Offered Both Fall and Spring

Prerequisites

Course Credits

4.00

Description

The first part of the course will focus on the history of graphic design from prehistoric times to the Industrial Revolution, including the origins of graphic communications in the ancient world, the development of the alphabet and early printing and typography. The second portion will concentrate on the period from the late 19th century to the present, and will include the Arts and Crafts Movement, the various "isms" and their influence on modern art, the Bauhaus and International Style, and contemporary visual systems and image making.

Term Offered

Offered Both Fall and Spring

Course Types

Humanities & History,Humanities Literature Requirement

Prerequisites

Senior BFA status

Course Credits

3.00

Description

This senior-year course is designed to provide final preparation for employment in the field of graphic design. In addition to helping each student develop a professional portfolio, the course will provide students with practical knowledge of the business aspects of graphic design, interviewing skills, and resume preparation.

Term Offered

Offered Spring Term

Prerequisites

Senior BFA status.

Course Credits

3.00- 4.00

Description

Seniors are required to pursue an internship with a local graphic design firm, whose work is directly related to that student's intended area of professional concentration, or complete a Thesis Studio (see below). Interns will observe and participate in all office procedures permitted by their place of internship and will be required to maintain a notebook of their observations. Required classroom seminars will reinforce new skills, share learning experiences and answer questions or concerns. Students with prior documented work experience in the field may be waived from the internship requirement, with the approval of the Graphic Design Program Director.

Term Offered

Offered Both Fall and Spring

Course Types

Expanded Classroom Requirement

Prerequisites

Consent of Program Director required

Course Credits

3.00

Description

The student completes a directed study project, either studio (ADG S500) or non-studio (ADG 500), under the supervision of a graphic design faculty member. All Directed Study request forms must be accopanied by a written proposal and schedule and must be approved by the individual faculty member, the Graphic Design Program Director, and the NESADSU Chairman. Available every semester.

Term Offered

Prerequisites

An indpendent study form must be submitted to the CAS Dean's Office.

Course Credits

1.00- 6.00

Description

An Indepedent Study provides the student with the opportunity to examine an issue of interest that falls outside the parameters of the exsisting curricula. The student will work on a one on one basis with a full time faculty member to realize a particular and well defined goal. All proposals for Independent Study must be approvd by the Dean's Office in advance of the beginning of the semester during which the work will be completed.

Term Offered

Prerequisites

ADF S151

Course Credits

3.00

Description

This course will introduce students to the creative use of typography in the design process and will provide them with the skills and knowledge necessary to design with type.

Term Offered

Offered Fall Term

Prerequisites

ADG S201 and ADG S219

Course Credits

3.00

Description

This advanced course focuses on the translation of the historical knowledge and hand skills leaned in Basic Typography into an electronic format. Students will learn how to produce quality type in electronic format as well as experiment with and explore type through electronic manipulation.

Term Offered

Offered Spring Term

Prerequisites

Course Credits

3.00

Description

This multidisciplinary, hybrid course will focus on contemporary trends within Graphic Design. Students will gain understanding though the study of communication and marketing theory case studies and how those theories can be connected to the contemporary issues and topics facing designers today

Term Offered

Prerequisites

ADF S151

Course Credits

3.00

Description

Emphasizing the creative process from thumbnail to comprehensive, the course will also introduce the student to the language, tools, and techniques of the professional graphic designer. Attention will be paid to conceptualization, production and presentation in solving design problems. This course will expose students to a series of assignments designed to show step-by-step problem solving from observation and research, to the incorporation of these findings into the design of communication vehicles.

Term Offered

Offered Fall Term

Prerequisites

ADG S206 and ADG S219

Course Credits

3.00

Description

A continuation of the skills learned in Graphic Design I, involving projects that are broader in scope, more in-depth, and include societal issues.

Term Offered

Offered Spring Term

Prerequisites

ADG S219

Course Credits

3.00

Description

This course will introduce basic web site design and creation skills to students in order to prepare them for more advanced study in Web Design II. The class will use a variety of industry standard software to design and create basic working websites. Students will learn HTML, XHTML and CSS. Javascript, Flash and Action Scripting will be discussed and presented as supplemental tools. Information architecture, wire frames, interface design, user experience and web page layouts will be explored. The history, societal context and future of new media will be discussed throughout the semester. Software: Dreamweaver and Photoshop.

Term Offered

Prerequisites

ADF S102

Course Credits

3.00

Description

This course introduces the skills necessary for meeting clients' illustration needs in a variety of media appropriate to their context. Emphasis will be placed on developing the ability to draw real objects and real people while advancing a personal style. Development of visual research and photo reference, thumbnailing and rendering skills for ones presentation of ideas and concepts while designing the proper environment for their illustration will be required.

Term Offered

Offered Both Fall and Spring

Prerequisites

Intended for majors only

Course Credits

3.00

Description

In this course students will learn the major software applications used by graphic designers, such as Adobe Creative Suite: InDesign, Illustrator, and Photoshop. Through a series of problems, students will learn how and when to use specific software to produce their solutions and prepare portfolio-quality design.

Term Offered

Offered Fall Term

Prerequisites

Open to MAGD Accelerated Program Students only.

Course Credits

3.00

Description

Emphasizing the creative process from thumbnail to comprehensive, this course will also introduce the student to language, tools and techniques of the professional graphic designer. Attention will be paid to the conception, production, and presentation in solving design problems. This course will expose students to a series of exercises designed to show how to get from observation and research, to the incorporation of these findings into the design of communication vehicles (logos, brochures, posters, ads, etc.) on a variety of scales. As a survey of graphic design, the goal of this course is to deal with typical problems faced by graphic designers in their profession.

Term Offered

Prerequisites

Instructors Consent

Course Credits

3.00

Description

This course introduces the skills necessary for meeting clients' illustration needs in a variety of media appropriate to context. Florence, Italy and it's environs will serve as the subject matter and catalyst in developing the ability to draw objects, i.e. Architecture, people and landscape while advancing a personal style. Study will begin with a pre-departure journal/book binding workshop at Suffolk University and then outdoors in and around Florence, Italy, Tuscan hill towns and the Veneto exploring basic illustration styles, methods and techniques. This course satisfies the expanded classroom requirement.

Term Offered

Course Types

Expanded Classroom Requirement

Prerequisites

Take ADG-S202

Course Credits

3.00

Description

This course is designed to build on core typography knowledge and further your understanding of the conceptual possibilities of using type in design. Advanced typographic problems requiring the implementation of both traditional and alternative methods will facilitate a deeper exploration of modern communication issues including layered hierarchies, type in motion, typographic voice and illustration.

Term Offered

Prerequisites

ADG S206 and ADG S219

Course Credits

3.00

Description

This course will provide instruction towards creatively translating marketing needs into innovative and effective advertising solutions through a series of challenging projects. Students will learn skills applicable to the advertising industry by focusing on creative executions across multiple-media applications including print, direct mail, collateral, outdoor, online, and other media. There will be emphases on idea generation and campaign development with the goal of message communication through the balance of various elements including page design, copywriting, typography, illustration, photography, and visual effects. The history of advertising from the early 20th century to the ever-changing complexity of today's digital landscape will be studied.

Term Offered

Occasional

Prerequisites

ADG S201 or ADG S601 AND ADG S206 or ADG S606 AND ADG S219 or ADG S619 OR Instructor Permission.

Course Credits

3.00

Description

Almost everything in our lives is packaged. Peas and automobile accessories, prescription medication, and pearls; virtually every product requires a wrapper, a skin, a form of transport, a package. What you see on store shelves is a result of a complex process, involving the collaborative efforts of graphic designers, package engineers, printers, stylists, photographers and merchandisers. Package design is a team endeavor because in an overcrowded marketplace, it is crucial to a product's success and ultimately to the client's bottom line. In this course, students will study the evolution and history of packaging design, discuss philosophies, learn industry terminology and examine contemporary designs. Using case studies, students will analyze the package design process from concept to production and over the course of the semester, develop a line of packaging and supporting marketing materials for one brand. Guest lectures and field trips will supplement readings and in-class discussions, which will address brand extension and consistency, packaging templates, professional procedures, product photography and printing.

Term Offered

Occasional

Prerequisites

ADF S101 and ADF S102 or portfolio review and instructor permission

Course Credits

3.00

Description

An introduction to comics and the graphic novel as a means of visual narrative and personal expression. The course will identify and examine some of the key principles that make this art form work. A deeper, working understanding of these principles will be gained by applying them to a series of specific narrative projects with stated objectives. Students will have the opportunity to experiment with different visual styles and a variety of materials as they work to develop a personal artistic "voice".

Term Offered

Occasional

Prerequisites

ADG S207 and ADG S219

Course Credits

3.00

Description

Can designers who work for the greater good still make a good living? In a word, yes. In this class, students will study contemporary models of inspiring change through branding, systems design, and product design, and explore how design can have an impact in raising awareness and funding for social, environmental, political, and health issues. Students will work on three integrated design campaigns projects focused in social innovation, design of community, connected to health, and environmental impact to learn how to identify the opportunities to inspire change through design, and how to leverage print, social media, new fundraising tools, and online resources to create a successful effort. Students will also explore successful case studies in cause-related design, including the Obama campaign, FEED Projects, (RED), and Nike's Considered Program. Field trips are planned throughout the course, including a guided tour and talk at IDEO, one of the leading international design thinking companies.

Term Offered

Occasional

Prerequisites

ADG S219 or ADG S619 or ADFA S315 OR instructor approval

Course Credits

3.00

Description

Enter the world of motion design and learn how to make movies that incorporate image, type and video. This class will focus on learning and using specific software to create moving graphics that are geared toward being broadcast on television, web or film. Students will create time-based works such as title sequences, ads, and videos that they art direct. In the very near future, motion design will be a necessary skill for designers to compete in the marketplace. Motion design can be applied to many areas of graphic design from on-screen presentation to environmental design. During the class, students will build their motion design portfolio that will give them an edge above conventional print and web designers.

Term Offered

Offered Spring Term

Prerequisites

ADG S202 and ADG S207 and ADG S219.

Course Credits

3.00

Description

This course will focus on the skills necessary to create publications such as books, magazines, annual reports and catalogs. The goal of this course is three-fold: to further enhance the understanding of typography in regard to publications, to provide the skills and knowledge necessary to design publications in an electronic environment, and to integrate the students' own art and/or photography in their work.

Term Offered

Offered Fall Term

Prerequisites

ADG S213 or Instructors permission

Course Credits

3.00

Description

This course is intended as a continuation of the experience gained in Web Design I. The objective of the course is the development of advanced conceptual skills such as prototyping, usability testing, interactive philosophy, accessibility, project and content management. Students will further develop their professional multimedia skills by working with HMTL, XHMTL, CSS and other industry-standard tools. JavaScript will be discussed and we will use Flash for animation and video. Current techniques for distributions on mobile devices will be explored. Software that will be used during the class will include Dreamweaver, Flash, and other professional level software tools.

Term Offered

Prerequisites

ADG-S340;

Course Credits

3.00

Description

This course is designed to follow Web II (ADG S340/ADG S740) and will prepare you for the real-world experiences designers often encounter in the field of interactive media. You will continue your exploration of interactive design and choose a final project direction that furthers your understanding of interactive media. These topics include designing for and implementing Content Management Systems, designing and production for mobile computing platform uses, cross platform compatibility and concepts of information architecture, and designing with an emphasis on market needs for multimedia.

Term Offered

Occasional

Prerequisites

ADG S202, ADG S207, and ADG S219

Course Credits

3.00

Description

This continuation of Graphic Design I and II (ADG S206, 207) will concentrate on increasing sophistication in creative problem-solving abilities. Students will also develop an understanding of prepress terms and operations and the impact of technology on those operations. It will also provide the knowledge and skills necessary to enable students to make appropriate prepress decisions regarding more complex projects. Senior status preferred.

Term Offered

Offered Fall Term

Prerequisites

ADG S344

Course Credits

3.00

Description

A continuation of the concepts and skills developed in Graphic Design III and their application to more complex, multi-pieced, in-depth projects.

Term Offered

Offered Spring Term

Prerequisites

ADG S214

Course Credits

3.00

Description

This course focuses on the preparation of illustration for specific markets within the graphic design product development and publishing fields. Independent development and proficiency in a variety of media and the learning of different methods of preparing artwork for reproduction in traditional printed and/or digital environments will be covered. The continuation of the development of a personal sketchbook, photo reference, and the shooting of photographs for research will be further explored.

Term Offered

Prerequisites

ADG S201, ADG S206, and ADG S219

Course Credits

3.00

Description

This course is designed to further explore software applications for specific and experimental effects. It aims to provide students with the knowledge and skills necessary to choose the appropriate software application and to execute the desired design, focusing on the design itself rather than on the limitations of computer programs. The course also focuses on solving the technical and production problems of preparing artwork electronically for printing. Software applications include Adobe Creative Suite: InDesign, Illustrator, and Photoshop. Normally offered fall and spring semesters.

Term Offered

Offered Spring Term

Prerequisites

ADG S202 and ADG S207

Course Credits

3.00

Description

This course explores the issues of contemporary branding used to identify, establish and promote the business community. Specific emphasis will be placed on the analysis and development of corporate identity systems including the development of logotypes, stationery, signage systems, marketing collateral/advertising/direct mail campaign development, environmental graphics and websites.

Term Offered

Offered Fall Term

Prerequisites

Course Credits

3.00

Description

Often mixed with other media, photography has evolved into a major tool for use by the contemporary artist and designer. This course offers students the experience of creating digital and film photographs while studying concepts of art direction and techniques that can enhance their compositions. The primary objective is to generate professional still and motion images for digital media, including the Web. Students will manipulate their photographic images using Photoshop rather than the traditional darkroom. Students will also learn how to photograph their own artwork and use a digital camera. Advanced students will be encouraged to explore independent tracks of study.

Term Offered

Offered Both Fall and Spring

Prerequisites

ADG S202, ADG S207 and ADG S219

Course Credits

3.00

Description

A cross disciplinary course bringing together interior design students and graphic design students to collaborate on problem solving in the visual and built environments. In the studio, students will be exposed to design issues and problems, both experiential and graphic. Students will be working in teams bringing new insight to solutions for a variety of client/project types. Field trips to fabricators, professional firms and EGD sites will be included. This is a survey class designed to introduce students to ways of producing three dimensional graphic design projects within the built environment.

Term Offered

Offered Fall Term

Prerequisites

Take ADG-S202 ADG-S207 ADF-S152; or Instructor's permission.

Course Credits

3.00

Description

Books are vessels of information. They can present your graphic design, photography or fine art, house a cherished collection, and even express non-linear thought. This class will cover traditional book design and construction techniques, as well as contemporary, non-traditional methods. You will learn to blend design, craftsmanship and content to create books that are themselves works of art. This is a hands-on studio course intended for graphic design and fine arts majors.

Term Offered

Occasional

Prerequisites

Consent of Program Director required.

Course Credits

1.00- 6.00

Description

The student completes a directed study project, either studio (ADG S500) or non-studio (ADG 500), under the supervision of a graphic design faculty member. All Directed Studio request forms must be accompanied by a written proposal and schedule and must be approved by the individual faculty member, the Graphic Design Program Director, and the NESADSU Chairman. Available every semester.

Term Offered