Introduction to the communication process with emphasis on public speaking and presentation of oral reports in a business environment. Required of all School of Management students. 4 credits
back to top^An explanation of the communication variations and cultural viewpoints and their impact on cross-cultural communication. A special emphasis is placed on rituals and message patterns in nonwestern cultures. 4 credits
back to top^The basic principle techniques and processes of public relations are examined. Issues, trends, opportunities, and problems faced by the practitioner and impacting the organization are analyzed. 4 credits
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