IBMK-422

Course Number

IBMK-422

Course Name

Export Management

Course Credits

3.00-

Description

'This course deals with formulating strategies and developing management skills necessary to succeed in global markets through exporting. The course content includes 1) an overview and analysis of the world trade, 2) legal and regulatory environments at the national and supranatural levels, 3) export market potential analysis and market selection, 4) assessment of company readiness to export, 5) export marketing plans and policies and 6) logistics and finance.'