• NESADSU Student wins Chair Competition with 'The King of Comfort-n-Style'

7/17/2003

For more information, please contact:
Tony Ferullo at 617-573-8448 or
Dionne Dupuis at 617-573-8508

Leslie Scholfield of Weymouth, a master's degree student in the Interior Design program at the New England School of Art and Design at Suffolk University (NESADSU), recently won the grand prize in the student division of the Sitag Design Expressions Contest.

The Sitag Corporation, a leader in the design and manufacturing of office seating and ergonomic work tools, sponsors this contest.

"It was really exciting to win, a real surprise," said Scholfield.

Scholfield designed a trendy Sitag Sailor chair and customized it for the personality of Elvis Presley, the 'King of Rock and Roll.' "Once the Elvis idea came to me, it only took 24 to 48 hours to create," she explained.

Scholfield's hand-drawn watercolor design won her a trip for two to Switzerland to visit the Sitag offices and factory outside of Zurich. Her design also won a spot in a gallery-type exhibit in Inscape's Chicago showroom during Neocon's 2003 World Trade Fair for Interior Design and Facilities Management.

Three well-known design professionals, Dr. George Fuller, Brian Burns and Erik Heppner, judged all of the submissions. They agreed that Scholfield's design was exceptional because it was able to clearly and powerfully communicate the personality of Elvis Presley. They also felt that her illustration was clever and well detailed, and the written description of her chair was thorough.

"The deep arch of the backrest immediately conjured images of Elvis in his fabulous high-collared jumpsuits," Scholfield stated. "In addition, the sexy angle of the back legs could easily be equated to Elvis and his hip-swinging dance moves. Finally, the description of the chair as having ‘plenty of style and personality to get noticed in any room,’ further implicated Elvis as the perfect caricature for this chair."

In keeping with the Elvis theme, Scholfield upholstered the backrest with white leather to mimic Elvis' jumpsuits, changed the legs to coordinate with the rhinestones and upholstered the seat with blue suede, a link to Elvis' earlier years. All of this was done to ensure that the Sitag Sailor chair is the 'King of Comfort-n-Style.'

"We were excited to learn that Leslie Scholfield had won the Sitag Design Student Competition for her Elvis’ chair," said Karen Clarke, Interior Design Program Director at NESADSU. "Her chair was very imaginative with creative details that reflected Elvis's image, a perfect chair for the 'King of Music'."

Scholfield, originally from St. Simons Island, Georgia, is a 1997 graduate of the University of North Carolina at Chapel Hill.

"I chose NESADSU for a few reasons," said Scholfield. "It was one of the only design school's in Boston that offered a master's degree in Interior Design and was FIDER (Foundation for Interior Design Education Research) accredited.

"In the future, I hope to work in commercial design, and someday start my own interior design business."

Suffolk University, located on Boston’s historic Beacon Hill, is a comprehensive, global institution distinguished by its teaching and the intellectual contributions of its faculty. Suffolk offers a wide range of undergraduate and graduate programs in more than 70 areas of study. Its mission is to provide quality education at an affordable cost for students of all ages and backgrounds. Suffolk has a combined enrollment of 7,000 full-time and part-time students at its College of Arts and Sciences, Sawyer School of Management and Law School.

Back to News »